SUMMARY OF PRIVACY POLICY
This summary Privacy Policy ("Summary Policy") will provide you with a summary of the accompanied, detailed Privacy Policy (hereafter: "Full Policy", together "Summary and Full Policy") on the data processing activities of the Taiwan External Trade Development Council [an organization organized and existing under the laws of Taiwan, sponsored by Bureau of Foreign Trade and has been licensed to implement trade promotion, having its registered offices in 5F-7F No. 333 Section 1 Keelung Rd., Taipei City, Taiwan, R.O.C.] (hereinafter: "TAITRA", "Our", "we" or "us") with respect to individually identifiable information ("Personal Data") about visitors of our sites www.taitra.com/en ("Website").
Scope of applicability
This Summary and Full Policy applies to you if you are a visitor of the Website.
Processing of your Personal Data (categories of Personal Data)
We collect, store, process, and use the following of your Personal Data collected during your visit the Website: your name, address, phone/fax number, email address, company profile, details of your visits to the Website and further technical data, your billing information, credit card numbers, expiration dates and tracking information from checks or money orders, and any other information relating to any individuals which you have provided us in any forms you may have submitted to us, or via other forms of interaction with you. For more details see 1. of the Full Policy.
Processing purposes
We process your Personal Data for the following purposes: to provide the Website in an optimized way for you and to currently enhance the user experience of the Website, to provide online trading and other services of the Website, to send you marketing materials, such as newsletters and information about special events to provide you with the latest information about our products and services which might be of interest to you and to provide statistical information regarding your use of the Website to our partners. For more details see 2. of the Full Policy.
Legal justifications for the processing of your Personal Data
One of the key privacy law requirements is that any processing of Personal Data has to have a legal justification. We generally use the following legal justifications: (1) You have given your consent to the processing (Art. 6(1)(a) GDPR; "Consent Justification"), (2) the processing is necessary to carry out a contract with you (Art. 6(1)(b) GDPR; "Contract Justification"), (3) the processing is necessary for (a) compliance with a legal obligation (Art. 6(1)(c) GDPR; "Legal Obligation Justification") and (b) realizing a legitimate interest (Art. 6(1)(f) GDPR; "Legitimate Interest Justification"). For more details and the matching of purposes and corresponding legal justifications see 3. of the Full Policy.
Data transfers and recipients and legal justification for such transfers
We transfer your Personal Data to other group companies, our service providers, selected Taiwantrade supplier members, and, in accordance with applicable law, other governmental authorities, courts, external advisors, and similar third parties, some of the aforementioned recipients located in jurisdictions outside the EU. For more details see 4. of the Full Policy.
Retention periods for and deletion of your Personal Data
Your Personal Data will be deleted once they are not any longer needed for the purposes motivating their original collection or as required by applicable law. For more details see 5. of the Full Policy.
How Does TAITRA Protect Your Data?
We maintain a combination of reasonable and appropriate physical, administrative, and technological controls to protect your data from unauthorized access or malicious actions. We take reasonable steps to limit the access employees, contractors, and agents of TAITRA have to your personal data to those who need to know this data to perform their assigned functions.
Your statutory rights
You have a number of rights with regard to the processing of your Personal Data, each as per the conditions defined in applicable law, such as the right to have access to your Personal Data, to have them corrected, erased or handed over. Please refer any of your questions to taitra@taitra.org.tw. For more details see 6. of the Full Policy.
Use of Cookies
We use cookies and related technologies, such as pixels and beacons (collectively, "Cookies") to provide our services, websites and applications ("applications"), to understand how our applications are used, to improve your experience of our applications, and to personalize advertising and content based on your interests. We provide you choices about our use of these Cookies. If you do not allow these Cookies, some or all of these services may not be available for you.
Type of cookies we use
Essential Cookies, required for our applications to work and to provide services to you. These Cookies allow us to record your preferences or log-in information, respond to your requests. These Cookies cannot be disabled. Without these Cookies, you may not be able to access the full functionality of our applications, and we may be unable to fulfill your requests.
Functional and Performance Cookies, these Cookies enable us to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we use to deliver information and experiences tailored to you. If you do not allow these Cookies, some or all of these services may not be available for you.
Advertising Cookies, permits us to offer targeted advertising to you. These Cookies collect data about you based on your activities and interests in order to show you relevant ads and to track effectiveness. By collecting this data, the ads you see will be more tailored to your interests. These Cookies may also send information to third parties that help us create and deliver advertising personalized to you and your interests. If you do not allow these cookies, you will experience less targeted advertising.
Manage cookie settings in your browser
You can modify your browser settings to control whether your computer or other device accepts or declines Cookies. These settings are generally available within your browser's "Help", "Tools" or "Edit" menus. Keep in mind that your browser settings may prevent you from accessing all functionality on our website.
Purpose of Access to Mobile Application Resources
To provide you with better services, our mobile applications (including ONE TAITRA, TAITRA Authenticator App, and Taiwan International Trade Shows App) may access the following features on your mobile device:
| Access Permission | Purpose Description |
| Notifications | For push notification services |
| Touch ID / Face ID | For quick login and user authentication |
Changes of this Summary and Full Policy as well as further policies
This Summary and Full Policy are subject to change. You will be notified adequately of any such changes. Further, you will be notified adequately through further relevant privacy policies (e.g. for specific purposes) in case such is not covered by this Summary and the Full Policy. If you do not agree to changes in this Summary and Full Policy, please contact using writing and specifically request that we return and/or destroy all copies of all or part of your Personal Data in our possession.
How to contact us
If you wish to exercise your data subject rights or if you have any other questions concerning this Summary and Full Policy, please address your request to us, who can be contacted at
5F-7F No. 333 Section 1 Keelung Rd., Taipei City, Taiwan, R.O.C.
Phone: 886-2-2725-5200
Email: taitra@taitra.org.tw
Summary and Full Policy last updated: Sept, 2021